Apple's new CEO isn't what you think.
389K views · May 13, 2026 · Science & Technology
Comments · 791
@gemini1373 · 4 months ago
So he took some risks. Some of them paid off and some didn’t and were eventually corrected. Sounds good to me!
530
@TheQuickByteShorts · 4 months ago
The Touch Bar needed improvement not removal.
943
@MrDarkSide21 · 4 months ago
Steve did his job. Tim did Cook. Now It's time for John to Ternus up!
467
@ajnikstudio · 4 months ago
The impression I’m getting is that Ternus is a serious risk-taker and honestly I find that quality quite refreshing and commendable.
40
@robertsimmons7556 · 4 months ago (edited)
To be honest I’m pretty happy that John Turnus is going to be the new CEO I can’t wait to see what he has in store for apple 👍
162
@CaelGrey0 · 4 months ago
The touchbar was actually a great design, the reason why it didn’t succeed was because of the keyboard that was associated with it
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@theothernodude3139 · 4 months ago
Mind you, the butterfly keyboard was largely led by Ive who also famously wanted to combine the Air and Pro into a combined 'one size fit all' product. After he left, that's where you see Apple drop the butterfly keyboard, drop the Touch Bar on larger size Macs, keep the Air - Pro very distinctive, and the return of MagSafe. The Touch Bar as a concept was an innovative tool, but it fell short because of lack of dev support and replacing the function row keys. <br><br>Both Tim and Steve had their share of commercial failures and backlash for business decisions, but what gave Steve leverage was that he was able to run his own company and basically made it a computer research company. That technology revolutionized the Mac, and gave Steve priceless amounts of knowledge on what consumers REALLY want. Tim didn't have that leverage. <br><br>That's where Ternus sticks out. He spent time watching from the PR sidelines and being in the trenches, and caught on with what works and what doesn't. The Neo, Air, Pro, iPad, and iPhones all being wildly popular reflects that he understands the recipe.
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@jamesn7156 · 4 months ago (edited)
He’s got that perfect CEO facial structure and the dead stare down pat. He’ll do great.
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@pea1973 · 4 months ago
<a href="https://www.youtube.com/watch?v=3dRGOyBM0rA&t=817">13:37</a> huh?! Isn’t the Neo a hit?! They can’t build enough of them fast enough. In the investors call, Tim Apple even said that they didn’t expect the response. And what about the mini?!
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@5metoo · 3 months ago
It cracks me up when people say "Apple hasn't released a new product in years", not realizing apparently that Apple never had more than a handful of products in its entire 50 year history. This is a feature, not a bug.
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@TheThaiLife · 4 months ago
Hearing hardware critique from a guy who flies to Australia every year to drop brand new iPhones from high elevations to see how long it takes them to break is really rich
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@jamestiller · 4 months ago
Also when Ternus was talking about the screws on the back of the displaysit instantly triggered a memory of Steve Jobs talking about his father and painting a fence, that painting the back of the fence to look just as good as the front was important to do even though almost noone would see the back.
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