Both Her Businesses Were Hit on the Same Day. What Would You Do? | Debora Carrier

What would you do if two businesses you'd spent years building were hit on the same day? Debora Carrier faced that question when a change in certification guidelines disrupted the business model behind CPR Sisters while the factory her uniform company had relied on for 15 years also shut down. For a moment, she wondered: “Do I just retire?” Instead, she pivoted. In this episode of The Dental Handoff, Dr. Kelly Tanner sits down with Debora to talk about what happened when both of her companies took a serious hit at once, how she rebuilt both, and the networking approach she credits for most of what she's built. In This Episode: • Why being told “you’ll never get into hygiene school” motivated Debora to get in at 17. • How a fashion show fundraiser in hygiene school unexpectedly launched her modeling career. • How CPR Sisters grew from office recertification classes into helping bring defibrillators to schools across Georgia, including work supported by a $1 million American Heart Association grant. • How the “thermostat wars” inspired Twice As Nice Uniforms and how a chance connection led to her only investor. • What it takes to start a business after 50: Debora launched her uniform company at 55. • The day both businesses faced a crisis: a CPR certification guideline change disrupted one business model, while her uniform factory shut down. • Why Debora says, “I’m pretty much nothing without my factory.” • How both businesses recovered, including uniform customers returning after 10 years and placing larger orders than before. • “No-goal networking”: how Debora builds connections without approaching every conversation with an agenda. • The temperature-regulating fabrics, copper-thread technology, and new pajama line behind her uniform business. 00:00 – Both Businesses Hit Crisis Mode. Would You Retire? 00:31 – Meet Debora Carrier 01:39 – Her Counselor Said She’d Never Get Into Hygiene School 02:29 – The Fashion Show That Launched Her Modeling Career 05:27 – Balancing Dental Hygiene, Modeling, and Motherhood 08:06 – Why She Started CPR Sisters 09:12 – Two Mothers Changed Her CPR Mission 10:33 – The Thermostat Wars That Inspired a Business 11:46 – Starting a Business at 55: The $500,000 Challenge 12:30 – How She Found Her Investor 14:06 – “I Make That Luck”: No-Goal Networking 15:12 – Want to Start a Business but Don’t Know What? 17:18 – Start With the Idea That Lights You Up 17:48 – Both Businesses Take a Terrible Turn 19:19 – What Happened to CPR Sisters? 20:04 – A Guideline Change Disrupts the Business Overnight 20:28 – The Hybrid Model That Kept CPR Sisters Going 21:40 – Bad News Hits Her Uniform Business, Too 22:03 – Her Factory Shuts Down 22:30 – How the Uniform Business Recovered 23:24 – From Scrubs to Temperature-Regulating Pajamas 24:29 – Turning Setbacks Into Opportunities 25:17 – Why She Kept Smiling Through the Crisis 26:18 – What Every Setback Taught Her 27:03 – Final Encouragement and How to Connect Connect with Debora Carrier: Debora Carrier, RDH Founder & CEO, Twice as Nice Uniforms | Co-Founder, The CPR Sisters | 2025 Sunstar GUM/RDH Award of Distinction – Entrepreneur Category Winner LinkedIn: linkedin.com/in/deboracarrier https://twiceasniceuniforms.com/ Stay Connected with Us! Want to keep up with the latest in dental hygiene, leadership, and professional growth? 📘 Follow us on Facebook: Next Level DH Facebook: Nextleveldh 📸 Join the conversation on Instagram: @nextleveldh 💼 Connect with Kelly on LinkedIn: LinkedIn: kellygtanner Your next level starts here – let’s grow together!