Diesel 從破產邊緣到8億營收！Glenn Martens 封關大秀為何全網叫好？

Like and subscribe to #JohanKu古又文 (@johanku-yt) YouTube channel ❤Click on ads to go to Shopee and support the channel with any purchase you make 😊 #Today'sFashionFocus #JohanKu #Diesel #GlennMartens #MaisonMargiela #MilanFashionWeek #FashionShowAnalysis #OTBGroup #TrendyOutfits How did a once-bankrupt brand transform into a phenomenal streetwear brand that rakes in €800 million in just six years? Belgian genius Glenn Martens lived up to expectations, ending his six-year tenure with a dazzling, red-glowing nightclub-style show! Six years ago, Diesel filed for bankruptcy protection in the US, and its customer base was aging; six years later, its annual revenue exceeded €800 million, with more than half of its customers being Gen Z young people. From surreal laser denim to a reputation with zero negative reviews online, the most surprising dark horse decision was that its parent company, OTB, relinquished control of this cash cow, allowing him to fully lead Maison Margiela. Can he propel Margiela into a fashion empire like Dior? 00:00 The Denim Savior Who Turned a Nearly-Ending Brand Around in Six Years 00:43 I. A Comeback from the Bottom: A Business Miracle with Annual Revenue Exceeding 800 Million Euros 03:25 II. A Final Masterpiece: Parties, Desire, and Exquisite Fabric Craftsmanship 04:03 II-1 The Interweaving of Formal and Party Attire 04:56 II-2 Exquisite Fabric and Tailoring 05:51 II-3 A Fusion of Desire and Orchid Imagery 06:57 III. International Media and Forum Reviews: Unanimous High Praise Online 09:43 IV. In-Depth Analysis: OTB Group's Gamble of Letting Go of its Cash Cow, Margiela 👉 Do you think Glenn Martens can replicate Diesel's business miracle at Maison Margiela? Leave a comment and let me know! ✨ Do you enjoy this kind of fashion and brand analysis? I'm Johan Ku, welcome to this channel! 【Like, Subscribe, and turn on notifications】 to get the latest fashion news and professional analysis! Fact check sources: WWD, Vogue Runway, The Impression, OTB Group official financial reports and runway press releases.