How & Why Ad-Tech Tracks Your Phone Location

I would like to thank Coveron for sponsoring this video. Use my code, Business Reform, at Coveron.com/businessreform for an extra 20% off. What if the ads on your phone aren't just trying to sell you something — but are helping build a detailed record of everywhere you go? In this interview, I sit down with Patrick Quirk, a licensed Florida private investigator with experience in cybersecurity research and the ad-tech industry. Patrick explains how advertising data, mobile device identifiers, GPS information, and real-time bidding data can be used to reconstruct a person's movements and develop what investigators call a "pattern of life." We discuss how investigators can potentially follow the historical breadcrumb trail of a mobile device, how private companies acquire and analyze massive location datasets, and how those services can be sold to government agencies and law enforcement. We also discuss Flock cameras, Fog Data Science, license plate databases, data brokers, geofencing, mobile advertising IDs, Faraday bags, and the increasingly blurry line between government surveillance and surveillance capitalism. Most importantly, Patrick explains why technology has advanced much faster than the laws designed to protect our privacy — and what privacy-conscious people can do to reduce the digital breadcrumbs they leave behind. Topics include: How ad-tech data can reveal your location Mobile advertising IDs and device identifiers Real-time bidding and location data Building a "pattern of life" from phone data Historical location tracking Government purchases of commercially available data Flock cameras and license plate tracking Data brokers and DMV records Geofencing and innocent people caught in investigations Faraday bags and reducing your digital footprint Why privacy laws haven't kept pace with technology USEFUL LINKS... BusinessReform.org - my website Business-reform.myshopify.com purchase Business Reform and Civil Liberty Sentinels merch Patreon.com/businessreform for Behind the Scenes info, input on my videos, and additional content I can’t put on YouTube http://buymeacoffee.com/BusinessReform to directly support my work EscapeTheTechnocracy.com/reform - for discounts on high quality privacy books, training courses and newsletter Abovephone.com/businessreform - Use my affiliate link to get a $25 discount on AbovePhone privacy first phones & laptops BrushfiresTour.com for details on my free, live public speaking events KEYWORDS... Ad tech surveillance, ad tech tracking, location data, cell phone tracking, mobile phone surveillance, pattern of life data, real-time bidding, RTB data, bidstream data, mobile advertising ID, MAID, device ID, UUID, GPS tracking, data brokers, commercial surveillance, surveillance capitalism, government surveillance, law enforcement surveillance, Fog Data Science, Flock Safety, Flock cameras, license plate readers, ALPR, geofence search, geofencing, private investigator, Patrick Quirk, digital privacy, smartphone privacy, Faraday bag, location privacy, data privacy, Fourth Amendment, First Amendment, digital breadcrumbs