Leon Castillo
109 subscribers
I help founders and CEOs hit their revenue goals 3x faster by rewiring the brain for consistent execution without procrastination or burnout. I'm León Castillo: investor, IE University professor, and founder of Selfmastered, a performance institute for founders scaling 6 to 9-figure businesses. Since 2020, I've worked 1:1 with 400+ founders using the Neuroexecution Protocol, a system built on neuroscience, performance psychology, and behavioral science. I got obsessed with execution as a scientific discipline after a bike accident in Madrid temporarily wiped my ability to focus. Rebuilding my own brain forced me into the research that became Selfmastered. This channel is built by a founder, for founders. Here you'll find neuroscience-based frameworks, protocols, and execution systems to help you scale without breaking yourself.
5 Brain Patterns All Ultra Successful Founders Share
Leon Castillo · 449 views · 11 days ago
You Become a 10x Better Founder Once You Learn This
Leon Castillo · 592 views · 1 month ago
The Neuroscience of Making Fear Your Competitive Edge (Elite Founders Do This)
Leon Castillo · 936 views · 4 days ago
How to Rewire Your Brain to Double Your Revenue in 12 Weeks
Leon Castillo · 1.6K views · 1 month ago
How I Rewired 400+ Founders for Disgusting Consistency
Leon Castillo · 166 views · 2 months ago
There Are No Hard Tasks in Business (Your Brain Lies to You)
Leon Castillo · 212 views · 3 weeks ago
Steal The Psychological Weapon Spain Used to Win the World Cup
Leon Castillo · 65 views · 2 months ago
I've Trained 400+ Founders... 4 Signs Predict Who Stays Stuck
Leon Castillo · 219 views · 1 month ago
How Dumb, Lazy Founders Beat Smart Hustlers
Leon Castillo · 323 views · 2 months ago