Atelier Oluwatosin
2.1K subscribers
Consumer psychology explained through today's pop culture moments. Hosted by a Harvard-trained designer and MIT-trained marketer. We are a 360° brand consultancy shaping strategy, narrative, and experience to turn bold visions into inevitability. Our content is designed for business leaders for cultural and luxury brands who would like to grow their business through excellent brand strategy and design. We analyze current events, connecting pop culture to evergreen strategy. We are equal parts consultancy, graphic design studio, and architectural practice. Through brand positioning, digital experience design, and spatial strategy, we build integrated brand ecosystems that influence behaviour and support measurable business growth. Contact [email protected] for partnership and project inquiries.

Welcome to the Atelier
Atelier Oluwatosin · 20K views · 4 years ago

What the US Open Influencer Drama Tells Us About the State of Luxury
Atelier Oluwatosin · 58K views · 12 days ago

The INSANE True Story Behind The Row
Atelier Oluwatosin · 149K views · 1 month ago

Meghan, Duchess of Sussex & the Business of Reinvention
Atelier Oluwatosin · 82 views · 7 months ago

Why Hollywood Keeps Choosing Zendaya
Atelier Oluwatosin · 2.5K views · 2 months ago

Why Small Luxury Brands Struggle to Grow (And What to Do Instead)
Atelier Oluwatosin · 404 views · 1 year ago

Brand Strategy After a Leadership Change
Atelier Oluwatosin · 71 views · 1 year ago

How to Get Ahead of 99% of People in Business
Atelier Oluwatosin · 55 views · 1 year ago

Why Are Gen Z Aesthetics so Chaotic?
Atelier Oluwatosin · 181 views · 9 months ago

How to Build a Meaningful Luxury Brand
Atelier Oluwatosin · 173 views · 1 year ago

Margiela Tabis, Dupes & the Panic of Mass Appeal
Atelier Oluwatosin · 240 views · 3 months ago

DCC & The American Dream: Why You’re Addicted to Their Brand
Atelier Oluwatosin · 4.6K views · 2 months ago

Dupe Economy on Trial: Inside the Quince & Williams-Sonoma Lawsuit
Atelier Oluwatosin · 383 views · 9 months ago

The Business of Celebration: How to Turn Your Wedding or Milestone Into PR Gold
Atelier Oluwatosin · 52 views · 11 months ago

Unveiling Your Unique Identity: Personal Branding through Self-Discovery | Bespoke Vol. 1
Atelier Oluwatosin · 139 views · 3 years ago

Behind Branding Our Business | Design Dossier Vol. I
Atelier Oluwatosin · 118 views · 3 years ago

How Luxury Brands Scale Without Losing Their Identity
Atelier Oluwatosin · 112 views · 6 months ago

Branding an Interior Designer | Design Dossier Vol. III
Atelier Oluwatosin · 529 views · 3 years ago

Branding Case Study: How Kohler Pioneered Luxury Plumbing
Atelier Oluwatosin · 110 views · 1 year ago